Make Your Labels Come to Life with High-Tech Augmented Reality Labels
Custom augmented reality labels add more interest and excitement to products of all kinds
Augmented reality brings interaction and product labeling together, using smart device apps to create an enhanced user experience that can bring curious customers to your brand. When viewers download the related smartphone app and point it at the product's label, they can see an array of different options including videos, 2D/3D content, social media sharing options and marker-less content that lets you see products appear in the real world. Interacting with your brand's labels this way is fun, interesting and novel. When you're trying to make your products stand out on crowded store shelves, this innovative technology may be the edge you need.
Some of the value of AR comes from the fact that by using branded apps to interact with the AR features on labels, customers are creating a trail of data for you to mine. The information generated from these digital interactions helps you know your customers, analyzing their preferences, buying patterns and willingness to engage with different types of messages. You can then power marketing and outreach efforts with those insights. The data gathered from smartphones may include location tags for extra-specific targeting, and it represents actual, verified interactions.
Get Started with Custom Augmented Reality Labels
If you're in a field defined by colorful and intriguing labels - craft beer for instance - you can make use of AR to give their products a unique selling point. Augmented reality beer labels could bring visually arresting imagery to life, adding movement and depth and elevating your brand ahead of the competition.
Vineyards have been fast to embrace AR, with augmented reality wine labels representing some of the first success stories for the technology. In a field sometimes defined by traditional, relatively staid labels, AR can add a flash of excitement.
Any product type is eligible for AR labels, from foods and beverages to health and beauty necessities. The advantages of AR experiences, from visual appeal to extra customer interactions and data collection, are universally relevant and thus applicable to industries of all kinds.
When you get your AR labels through Lightning Labels - an early entrant into this cutting-edge field - you can leap ahead of competitors that use more conventional label types. By combining crisp, all-digital printing with AR capabilities, you'll ensure your products look great to the eye and also pack an extra surprise for customers who download your app.
Call Lighting Labels Today for Your Custom Augmented Reality Labels
Contact Gary Paulin at 303-481-2304 or Gary.Paulin@lightninglabels.com to learn more about augmented reality and request a free price quote!
Lightning Labels has been servicing the needs of our customers for over 18 years. We are extremely proud of our BBB rating (A+) and guarantee your custom label buying experience with us will be a positive one.
Lightning Labels delivers unmatched benefits and value including:
- Free ground shipping for online orders in US and Canada
- Quick turnaround for digitally printed orders (after proof approval)
- No set-up fees, no plate fees, and no added fees for unlimited color!
- Receive a free printed press proof or PDF proof with every label order (shipping charges apply)
- 100% satisfaction guaranteed
- Vibrant and crisp full color
- Low minimums and no maximums
Make your products stand out with custom augmented reality labels from Lightning Labels!